Organisational storytelling shapes culture by aligning teams with shared values and purpose, attracting investment, and enhancing communication effectiveness. By building emotional connections, it draws top talent and positions organisations as industry leaders. This approach is crucial for driving growth, fostering engagement, and ensuring long-term resilience and impact.
We begin with a workshop for each story, where we explore your brand's origins, purpose, and vision. We then refine these narratives and return for additional workshops to fine-tune the stories. This collaborative process ensures that the stories we create are authentic and impactful.
Drafting & Selection: After each workshop, our team drafts multiple versions, allowing you to select preferred elements.
Major Edit: A structural edit aligns the story with brand values and goals.
Minor Edit: A final polish ensures clarity for public use.
Final Workshop: We review the polished story for alignment and address any final adjustments
This service is not just about creating stories; it’s about helping you articulate your story effectively and enhancing your communication skills. By working closely with you, we ensure that you are confident in conveying your brand's narrative in any setting, whether with investors, customers, or internal teams. But it doesn’t stop there, these stories will help drive culture, and shape your organsation.
The process typically takes 4-8 weeks, depending on the availability for calls and workshops. However, this timeline can vary based on your schedule and the complexity of your brand’s narrative.
We’re here to guide you. Our initial workshops are designed to uncover the key elements of your story, even if you’re starting from scratch. We ask insightful questions to help you articulate your brand’s journey and future aspirations.
Yes, the stories we develop are designed to be versatile foundations that can be used across all forms of communication—from spoken presentations to marketing materials and pitch decks. They are crafted to strengthen your brand’s communication both inside and out.
This service is not just about creating stories; it’s about helping you articulate your story effectively and enhancing your communication skills. By working closely with you, we ensure that you are confident in conveying your brand's narrative in any setting, whether with investors, customers, or internal teams. But it doesn’t stop there, these stories will help drive culture, and shape your organsation.
Yes, workshops can be split into two 1-hour sessions per story to accommodate your team’s schedule, ensuring each story receives the focus it deserves.
The final workshop provides an opportunity to review and finalise the story, ensuring it resonates with your team and is ready for diverse platforms and audiences.
After the initial workshops, we refine the stories based on our discussions and return for additional workshops to perfect them. These stories are foundational, and you should continue to work with and refine them as your organization grows, ensuring they remain relevant and impactful.
These foundational stories can be adapted for:
Website and social media for brand awareness
Investor communications to build trust and transparency
Internal alignment to unify team members around a common mission and vision
Marketing materials to establish a consistent brand voice and connect with customers
For corporations, we incorporate feedback from multiple stakeholders, requiring additional refinement to align diverse perspectives. The stories are developed for broader application, ensuring they resonate across departments.