Amplify Your Impact with Expert Organisational Storytelling Packages
2 x 1-Hour Workshops: Collaborative sessions to uncover key moments
Define Brand Inception: Capture the challenges and triumphs of your start
4 x 1-Hour Workshops: Split into 2 workshops per story, here we focus on crafting impactful Origin and Purpose stories
Deepen Audience Connection: Share the beginnings of your journey and your enduring mission
6 x 1-Hour Workshops: Comprehensive development of Origin, Vision, and Purpose Stories
Vision Alignment: Ensure the story is in harmony with long-term goals
Engage Stakeholders: Inspire and secure support from investors and your audience
Foundational Narrative: Explore and articulate the heart of your organisation's identity.
Extensive Stakeholder Input: Incorporate diverse perspectives to ensure a multifaceted representation of your brand's journey.
Multi-Session Workshops: Conduct four 1-hour workshops to thoroughly cover the beginnings of your journey.
Basic Implementation Support:
two bi-weekly workshops to guide your team in integrating the narrative into your projects, with expert feedback along the way.
Strategic Sessions: Engage in eight 1-hour workshops, focusing on capturing the depth and evolution of your company’s beginnings and the “why” behind it all.
Broad Audience Alignment: Tailor the narrative to connect across different departments and leadership levels.
Starter Implementation Support:
Four bi-weekly workshops to guide your team in integrating the narrative into your projects, with expert feedback along the way.
In-depth Collaborative Development: Host 12 x 1-hour workshops to develop a rich, detailed story that addresses all facets of your organisation.
Guiding Framework: Establish a narrative that supports strategic planning and can be a guiding light for all corporate decisions.
Advanced Implementation Support:
Eight bi-weekly workshops to guide your team in integrating the narrative into your projects, with expert feedback along the way.
What our clients say.
Absolute game changer. As a young company interacting with large corporates, building credibility was absolutely key to our business. When we started the process with Brighter Future, our brand and communication made it difficult for us to be taken seriously. Fortunately, Brighter Future went deep. Really deep. They really took the time to tease out the essence of what the brand needed to become, not just what it was. The attention to detail of their team of creatives and copywriters is unlike anything I've experienced. Their work goes way beyond executing a mission. They truly care about each brand they work with. We couldn't be happier with the results. The work speaks for itself. Our brand is now an asset.
Working with Brighter Future was a fun and transformational journey. Their utmost professionalism and dedication to crafting a clear and compelling brand continuously pushed our thinking further and further. The result is a distinctive brand and a dynamic new website that truly sets us apart, resonates with our team and gives us a robust platform from which to grow and expand our network. I’m grateful for this journey through solidifying the articulation of our vision and purpose, discovering customer personas, and selecting a visual identity. Their keen eye for detail, high bar for quality, and desire to help those that do good for the planet, sets them apart.
In my 15 years leading Rainforest Partnership, the team at Brighter Future stands out for their unique and unparalleled abilities. They bring an incredible lightness, clarity, and purpose that probes and digs as we work together. Brighter Future has stewarded the process with us, a group of CEOs and executive directors of rainforest conservation organizations that make up the Collective, pulling and extracting what is in our heads and our prior focused work. They have helped transform our collective voice into accessible, fluid, and clear words. They are fast, patient, kind, demanding, almost all at once, and we applaud their generosity, focus on our planet and purpose. Intensity of the work aside, it is a joy to work with Brighter Future and their impressive team.
The Benefits of Organisational Storytelling
Increased Investment
Communication and Leadership
Trust and Turnover
Drives Collaboration:
Knowledge Retention and Change Management
Emotional Connection and Engagement
Attracting Talent and Financial Impact
Our Storytelling Framework
Origin Story
Vision Story
Purpose Story
Articulate the Stories That Define Your Organisations Origin, Purpose And Vision
Frequently Asked Questions
Organisational storytelling shapes culture by aligning teams with shared values and purpose, attracting investment, and enhancing communication effectiveness. By building emotional connections, it draws top talent and positions the organisation as an industry leader. This approach is crucial for driving growth, fostering engagement, and ensuring long-term resilience and impact.
We begin with a workshop for each story, where we explore your brand's origins, purpose, and vision. We then refine these narratives and return for additional workshops to fine-tune the stories. This collaborative process ensures that the stories we create are authentic and impactful.
For corporations, we incorporate feedback from multiple stakeholders, requiring additional refinement to align diverse perspectives. The stories are developed for broader application, ensuring they resonate across departments.
Drafting & Selection: After each workshop, our team drafts multiple versions, allowing you to select preferred elements.
Major Edit: A structural edit aligns the story with brand values and goals.
Minor Edit: A final polish ensures clarity for public use.
Final Workshop: We review the polished story for alignment and address any final adjustments.
This service is not just about creating stories; it’s about helping you articulate your story effectively and enhancing your communication skills. By working closely with you, we ensure that you are confident in conveying your brand's narrative in any setting, from investors to customers, or within internal teams. But it doesn’t stop there; these stories will help drive culture and shape your organisation.
The process typically takes 4-8 weeks, depending on the availability for calls and workshops. However, this timeline can vary based on your schedule and the complexity of your brand’s narrative.
Yes, the stories we develop are designed to be versatile foundations that can be used across all forms of communication—from spoken presentations to marketing materials and pitch decks. They are crafted to strengthen your brand’s communication both internally and externally.
The final workshop provides an opportunity to review and finalise the story, ensuring it resonates with your team and is ready for diverse platforms and audiences.
We’re here to guide you. Our initial workshops are designed to uncover the key elements of your story, even if you’re starting from scratch. We ask insightful questions to help you articulate your brand’s journey and future aspirations.
After the initial workshops, we refine the stories based on our discussions and return for additional workshops to perfect them. These stories are foundational, and you should continue to refine them as your organisation grows, ensuring they remain relevant and impactful.
These foundational stories can be adapted for:
Website and social media for brand awareness
Investor communications to build trust and transparency
Internal alignment to unify team members around a common mission and vision
Marketing materials to establish a consistent brand voice and connect with customers
Let’s Build Tomorrow, Today.