A Lesson from Patagonia on Developing Brand Values
Insights
Origin Story Interview W/ Johnny Drain, Win-Win
"Always ask questions and challenge everything. Even ask the dumb questions: the questions that you think are too simple. Even if you think you know the answer."
Origin Stories
Food & Agriculture
Origin Story Interview W/ Steffen Gerlach, Eeden
"Being a decent human being is worth it. It's worth it to do good, to believe in what you do. That energy propels you forward."
Origin Stories
Circular Economy
Origin Story Interview W/ Kevin Webb, Superorganism
"There has never been a more exciting time to be starting a company that benefits nature...we are developing the ability— and financial mechanisms— to understand and work with ecosystems like never before."
Origin Stories
Entrepreneurial Support and Advocacy
An Origin Story - Why You Need It And How To Craft It
Insights
Origin Story Interview W/ Dustin Bowers, PLAEX
"All it takes for evil to prevail is for good people to stand by and do nothing. Don't just stand there; don't be bored. Choose a task."
Origin Stories
Waste Management
Narratives of Change: Crafting Identity through Founder and Organisational Storytelling
Insights